Last week, the United States Postal Service (USPS) proposed an across-the-board rate increase for its services. Consolidated Graphics is countering that effort with support from the government agency through its patent-pending CGX Flex Mailer.
The CGX Flex Mailer is a unique, eco-friendly packaging solution that saves money by taking items that are non-machinable and allows them to be mailed as automated flats. “The Flex Mailer has enabled our clients to save millions of dollars in shipping costs, shifting mailings to automated mail through the U.S. Postal Service,” said Craig Reynolds, President of Tucker Printers, a Consolidated Graphics company. “We’ve received an overwhelming response from companies that were contemplating giving up promotional mail items due to the cost limitations, that are now able to continue that aspect of their marketing strategy.”
The CGX Flex Mailer was developed as a custom solution for a premiums and fulfillment customer that needed a cost-effective mailing solution. After hours of brainstorming and testing of various design concepts, Consolidated Graphics arrived at the perfect solution: a highly flexible outer “skin” coupled with a unique inner tray design. The outer skin is tight enough to allow flexibility on both vertical and horizontal axes, while maintaining sufficient surface tension variations less than ¼ of an inch. All of this means that anything mailed within the Flex Mailer is classified as an automated machinable flat, which equals major cost savings to distributors.
The USPS has given the Flex Mailer its blessing, and one Consolidated Graphics client is already anticipated to save over two million dollars annually. The packages can be tracked by the USPS through the Intelligent Mail Barcode that can be printed directly on the piece.
Couple the cost savings with the fact that the packages are produced using wind energy and soy-based inks, making it an environmentally-friendly packaging solution that is green in more ways than one.